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Middle East families targeted by Phils Tourism Dept

20 August 2015 - Times of Oman

The Philippine Department of Tourism (PDOT) is launching a special deal for families from a range of Middle East countries for the second year. To promote the Philippines as an ideal holiday destination for families seeking leisure, relaxation and fun, the PDOT, in co-operation with travel partners from the United Arab Emirates, Saudi Arabia, Qatar, Oman, Bahrain and Kuwait launched the second edition of the ‘Kids Go Free’ campaign.

The campaign, which is exclusive to visitors from the Middle East, forms part of a long list of special promotions, campaigns and events being held as part of the Visit Philippines Year 2015 celebrations.

The ‘Kids Go Free’ campaign was first held within the Middle East between August and October 2014 and was a resounding success.

As a result of the campaign visitor numbers from the Gulf Cooperation Council region increased by 17 per cent compared to the same period in 2013.

Following on from last year’s success the campaign has been re-launched in 2015 and made bigger, better and longer, with more luxury hotels, resorts and tour operators joining the campaign with extended complimentary offers and special promotions.

Additionally, the campaign’s validity has also been extended from July 2015 until March 2016, and will include the Eid Al Adha holidays.

Family destination

The ‘Kids Go Free’ campaign is an original initiative that focuses on introducing the Philippines as a family destination by offering holiday packages coupled with exceptional value.

The campaign packages include six-nights/seven-days stays at three, four and five- star properties, during which two children per family under the age of 11 can enjoy an exciting array of activities, food, accommodation and other experiences all on a complimentary basis.

The packages have been tailored to showcase the very best that the Philippines has to offer and include a three-night stay in Manila followed by an additional three-night stay in a regional paradise destination such as Cebu, Palawan, Boracay, and Bohol, in addition to Davao or Bicol.

Also included within the packages are airport and hotel transfers, daily breakfast, half-day tours of Manila and the chosen regional destination, English-speaking guides and complimentary Holy Quran for Muslim guests.